Typography- The masthead has a broken glass style, which shows that the magazine is loud and has a certain style, the cover line is in italic san-serif font which is the same size as the masthead to stand out just as much, to show the audience which artist is mainly featured in the magazine. The font styles were chosen to appeal
to the target audience. In the banner at the bottom of the page, the font is just a little smaller than the text
in the top banner; it shows that on the magazine cover, that text is not necessarily that important to read. The entire font on the cover is san-serif, which represents that it gets straight to the point and also has a rebellious hint. The effect that the fonts have is to appeal to the target audience using the different styled fonts to catch their eye.
Layout-The route of the eye follows from the title, being the most important part of the cover to read, to then across the main picture and cover line, so it shows the desired target audience what’s inside the magazine and what the main story is inside. Finally, the route of the eye follows along the banner and another story about posters, representing to the audience what else is in the magazine and what there is to offer. In the primary optical area, it is focused on the text and part of the image. The hotspots focus on the image and text. On the cover, there is more of the image than text; it shows that the cover is trying to appeal to the target market through the picture, rather than text. The text and layout in general is quite orderly, the text staying on straight rows, apart from the cover line. It gives the audience the effect that even though the layout looks cluttered, the text and image is easy to see.

Mode of address – The language is formal and appeals to the audience it is aimed at. The magazine holds a playful(the simple colours), stylish(it's simple and attracts to the audience without being over the top) and a slightly aggressive(the sharpness of the cover story in the middle and the masthead) tone because of how it is laid out and the use of fonts and colours.

Colour-The colours used are red (blood, anger, passion and romance), white (purity, peace, and cleanliness), blue (trust, confidence, cold), black (power and sexuality) and yellow (Joy, happiness, optimism, idealism.) The red appeals to the target audience

Images-There is a mid shot of all four band members on the cover, the lightning is

slightly high key, too bright to be natural; it looks like it was taken in a professional photo shoot because there is no background to it. The costume looks like a style that the band holds. The image uses bright colours to draw the audience in and the shot shows that the band stands out.

Typography- The masthead is on the top left-hand corner, it is just slightly bigger than the coverline, the way that the image slightly covers the masthead, shows that it is easy to see what magazine it is without looking just at the title, which is in a san-serif large bold font, it’s tucked away in the corner because the other text on the page is more important, the cover line sits in the middle of the page to be the main focus point of

the page. The font says the same on the whole front cover apart from a part on the cover line. The effect it gives is quite plain and simple, but gets straight to the point.
Layout- The layout is ordered and professional looking. The route of the eye goes from the title across to a part of font before over the main image and cover line and then along to the barcode. The primary optical area sits over the cover line, showing that it’s the main part of the whole cover. The hotspots again focus on the main image and part of the cover line. The terminal optical area is over the barcode and an extra in the cover. Despite the text being placed directly over the image, it is easy to see and easy to determine who the band is. There is more image than text, showing that the image and the band is the focus point in the magazine. It all gives the effect that the magazine has a style that it goes by in all its magazines. The layout is ordered, like it has been placed carefully on the page.

Mode of address- The magazine is written in a formal manner, it holds a laid back tone(with how ordered the layout is and the simpleness of the font) the font looks elegant on the page.
Colour- The colours used are red (blood, passion), white (purity, peace, cleanliness), they appeal to the audience because red is a popular colour for most rock magazines.
Image- The image is a long shot of the four band members and it looks like high lighting, it doesn’t really look like natural lighting. The costumes look casual, not really different like the KERRANG magazine. It signifies what the band are like together and what style they have. The colours that the band is wearing are quite plain and simple, as if they wore them to fit in with the style of the magazine.

Typography- The masthead sits at the top of the page, covering the whole width of the cover. It is a serif font with a slight san-serif style, the whole font on the cover follows this kind of style, and the cover line sits in the middle of the page as the main focus for what’s featured inside the magazine. The effect all the text on the page is even though rock is considered a heavy genre of music, it has a softer side to it, and the font shows this with the serif/san-serif style.
Layout- The layout is orderly and organised, having the text placed neatly along the edges of the cover, it gives the effect that even though the rock genre is heavy, the style of the layout is

organised. The route of the eye follows from the masth

ead along the image of the artist and the cover line, which is also sat in the primary optical area, showing the audience what the main part of the magazine is and what is featured inside. Finally, the route of the eye seems to have nothing to go along on the bottom until it gets to the barcode.
Mode of address- The language seems formal, the text is ordered on the page and it gives a laid back tone to the magazine.
Colour- The colours used are black which connotates power and sexuality, white which

connotates purity and peace, a little bit of read which connotates passion and blood and a light pastel pink which represents mystery, it gives the effect that the magazine is ‘hiding’ from the audience, drawing them in to read it if they want to know more.
Image- The image sits in the middle of the page, but it has a very low key lighting tone on it, it gives the effect that the magazine want the text to stand out more than the image. The long shot is used to show that the artist is wearing a leather jacket which is what most rock stars wear; it signifies a certain style that they hold as a genre. The way that the artist is stood shows that he's calm and relaxed, which adds to the laid back tone of the magazine, it also adds a stylish hint.


Typography- The title of the contents page is not as large as the masthead on the front cover, but is still a larger and bold

er than the other text on the page. The font of the page is san-serif;the entire font is in capitals to stand out more on the page. The numbers and the more important text is in a bolder font, to stand out and give the effect that the magazine has made it clear what pages the information is on and what are the more important features in the magazine.
Layout- The layout is ordered; it has the effect that it is intellectual and makes it easier for the audience to understand. The layout follows the route of the eye; it starts at a paragraph from the editor of the magazine, letting the audience know that the editor doesn't just make the magazine, he talks about his life as well as artists and bands. It then goes across to the title and a pull quote from a band member. It then goes across mainly the images on the page and finally more images. There are more images than text on the page, the effect that gives is that the magazine prefers to have the audience look at the images rather than read the text.

Mode of address- The language is formal, the fact that the text is in capitals gives the effect that the magazine is loud, it also makes it slightly aggressive, as if the magazine is getting the point across by standing out and 'shouting'. It gives across a laid back tone(the ordered layout on the page with the images and text), yet it is stylish(how the images are placed and the colours of the text).
Colour- The colours on the page follow the theme of the front cover, yellow, black and white.
Images- There is a range of images on the page, using different kinds of lighting, low, high and natural; there is also a different range of the costumes that are worn with different angle shots/types, they all feature the artists and bands, giving the effect that the audience has a

range of genres to look at. It gives the audience a choice in what they prefer more. Even though all the images are different, they all contrast and work together, the band images look similar and all the single artists images'are either close-ups or mid-shots.

Typography- The title is a lot larger than the other text on the page to stand out, the font on the page is the same and is all san-serif, sticking to what was also on the front cover, it keep

s the same style. There is a banner at the bottom of the page, offering a deal for the audience
Layout- The layout is ordered; having more text on the page than the image, but the image is larger and stands out more. The route of the eye goes from the title on the page along part of the text to then across the main image and main story in the magazine and on the contents page; finally it follows along the banner at the bottom. The layout is quite simple, not making it difficult for the audience to understand and follow, it has an ordered style to it, but because there is a lot on the page it makes it cluttered.
Mode of address- The language speaks to its audience in a formal way.
Colour- The colours used is the same on the front cover, like it’s following some sort of theme. The colours used almost make this page look like it should be part of a newspaper, the small splash of colour brings it to life, but not enough to make it stand out against other contents pages.
Image- The image isn’t of an artist of band; it is of a building and looks like a low angle, natural lighting at night time.

Typography- The title on the page is only just larger than the

other text on the page, which doesn’t make it stand out as much than on the other contents pages. The fonts differ, part is bold and other part is italic, it gives the effect that the bolder text is more important and is the feature in the magazine.
Layout- The layout is simple and ordered, there are more images on the page than text which shows that the magazine cares more about the image than the text on the page. There isn’t much to follow on the route of the eye, it sticks mostly to the image on the page, but also finishes on the bold text at the bottom in the terminal optical area.
Mode of address- The text is formal, the layout is simple and the whole page is ordered.
Colour- There is hardly any colour on the page, only the black text but a bit of red placed on the bottom to stand out.
Image- The image is placed on more of the page and is a close up of the artist, it has a natural lighting and you cannot see any clothing on the artist, but there is a prop of a tattoo needle which represents pain. There is only one image on the page, which makes that the main focus point in the magazine, but also makes it so there isn't much too see, so it's slightly boring.

Typography- There is a pull quote on the double page which has the largest text; there is a kicker in the first paragraph of the text. The entire font is san-serif to stick to the theme of the magazine. There are captions placed with the pictures on the pages to tell the audience who is in the picture.
Layout- The layout is ordered, the effect it gives is for the audience to be able to read it easily and to know what is on the page before they read it and what it would be about. From the route of the eye, it starts mainly on the pull quote before going across to the images on the page, it gives the effect that the most important features on the page are the images. The hotspots are split half and half on the text and images. There are more images than text on the page, showing which is more important, it gives the effect that the images are more important and that the audience will pay more attention to it. The layout is quite ordered, it gives off a stylish and a
Mode of address- The language speaks to the audience in an intellectual formal manner, the magazine holds a stylish and laid back tone, infusing the pictures with the colour them, using them both to add a rocky theme to the pages, the fonts seem simple, which is the laid back part of the pages.
Colour- The colours used is mostly black(power, sexuality) and white(purity, cleanliness) with a splash of red(passion, love).
Image- The images on the page range in shots and angles, but are all black and white, they are all about the band.


Typography- The pull quote is in a house style font, and covers most of the first page to stand out more than the other font which is a lot smaller. The pull quote gives the effect that it’s different and stands out more because it’s unique.
Layout- The route of the eye follows from the pull quote to along the artist and then the text featured on the page, it finally finishes at the artist. The layout is quite ordered; the pull quote is different and adds a messy tone to the page. The hotspots are again focused on the image and the text, to give the effect that they’re both as important, which is also why there is a fair amount of text and image on the pages. The principle of thirds really does not show on this double page spread, the image and the text on the page are ordered, which contrasts against the house style font nicely.
Mode of address- The language is formal and the text/font is used to attract the audience to the page.
Colour- The colours on the page are mostly black and white, the only colour on the page is on the image of the artist to make that the main focus point for colour on the double page spread.
Image- The image is a mid-shot of the artist, the costume looks like what the artist would wear on a normal occasion, as if it was her style, the lighting on the image looks natural.


Typography- The coverstory is larger to stand out on the first page and there is a pull quote on the second. They used italic writing to let the audience know that it’s a question to the band to answer; it also makes it easy for the audience to read a specific bit that they would maybe want to know about more. The fonts are san-serif.
Layout- The layout is very ordered and not very exciting; it gives the effect that it gets straight to the point. The route of the eye simply follows along the image before then along the text, the primary optical area includes part of the image and the terminal contains the text, splitting it half and half. There is more image on the page rather than text. The layout on the page is ordered.
Mode of address- The magazine speaks to the audience in a formal manner, it has a very laid back attitude, the colours, fonts and the image infuse together and are quite plain.
Colour – There is hardly any colour used on this double page spread.
Image- The image is a mid-shot of the four band members; it looks like they are wearing clothing that they would normally wear, the lighting is natural.

Front Covers

From looking at the front covers, I have noticed that they all try and follow the same image, having the cover line in the middle of the page, the masthead at the top of the page and the image in the middle of the page, larger than any of the text. They use colours that appeal to the audience.

Contents Pages

From looking at contents pages, I have noticed that there is a variety, some magazines prefer to have mainly images, others like a bit more text on the page, the main theme is to have the images as the main focus points on the page, it is also to have the same colours that the front page has.

Double Page Spreads

From looking at the double page spreads, I have noticed that they all contain more image than text and most of them a pull quote to draw the audience in to the text on the page, what the text contains differs on the magazines, some like to have questions about the artists and others like to have a story from the artist them self about what has happened to them recently